📋 Templates & Examples

Ready-to-use proposal templates and real-world examples for every project type

Proposal Templates

Choose from our professionally crafted templates designed for different types of projects. Each template includes suggested phases, pricing guidance, and best practices.

Web Development

E-commerce Website

Complete online store with product catalog, shopping cart, payment processing, and admin dashboard.

⏱️ 8-12 weeks 💰 $25K-$60K 📦 6 phases
View Template
Mobile Development

Mobile App (iOS & Android)

Cross-platform mobile application with backend API, user authentication, and cloud storage.

⏱️ 10-16 weeks 💰 $35K-$80K 📦 7 phases
View Template
Design

Brand Identity & Website

Complete brand identity including logo, style guide, and professional website design & development.

⏱️ 6-8 weeks 💰 $15K-$35K 📦 5 phases
View Template
Consulting

Digital Marketing Strategy

Comprehensive digital marketing strategy including SEO, content marketing, and social media plan.

⏱️ 4-6 weeks 💰 $8K-$20K 📦 4 phases
View Template
Web Development

SaaS Platform MVP

Minimum viable product for SaaS application with core features, user management, and subscription billing.

⏱️ 12-16 weeks 💰 $45K-$100K 📦 8 phases
View Template
Design

UI/UX Redesign

Complete redesign of existing product focusing on user experience, accessibility, and modern design standards.

⏱️ 5-7 weeks 💰 $12K-$28K 📦 5 phases
View Template

E-commerce Website Template

💡 Best For: Retail businesses, online stores, product-based companies looking to sell online.

Project Overview Example

Development of a modern, fully-featured e-commerce platform designed to deliver a seamless shopping experience across all devices. The platform will include a comprehensive product catalog, secure payment processing, inventory management, and customer account features. Built using industry-leading technologies to ensure scalability, security, and performance.

Recommended Phases

Phase 1: Discovery & Planning
⏱️ Duration: 1 week 💰 Price: $3,000-$5,000

Deliverables:

  • Requirements gathering and documentation
  • Competitive analysis
  • Technical architecture design
  • Project timeline and milestones
  • Wireframes for key pages
Phase 2: UI/UX Design
⏱️ Duration: 2 weeks 💰 Price: $6,000-$10,000

Deliverables:

  • Complete design system and style guide
  • High-fidelity mockups for all pages
  • Mobile and tablet responsive designs
  • Interactive prototypes
  • Design asset library
Phase 3: Frontend Development
⏱️ Duration: 3 weeks 💰 Price: $10,000-$18,000

Deliverables:

  • Responsive homepage, product listing, and detail pages
  • Shopping cart and checkout flow
  • User account dashboard
  • Search and filtering functionality
  • Product reviews and ratings
Phase 4: Backend & Database Development
⏱️ Duration: 3 weeks 💰 Price: $12,000-$20,000

Deliverables:

  • Database schema and setup
  • RESTful API development
  • User authentication and authorization
  • Order processing system
  • Email notification system
Phase 5: Payment Integration & Admin Panel
⏱️ Duration: 2 weeks 💰 Price: $8,000-$15,000

Deliverables:

  • Stripe/PayPal payment gateway integration
  • Admin dashboard for inventory management
  • Order management system
  • Customer management tools
  • Analytics and reporting
Phase 6: Testing, Optimization & Launch
⏱️ Duration: 2 weeks 💰 Price: $6,000-$10,000

Deliverables:

  • Comprehensive testing (functional, security, performance)
  • Bug fixes and optimization
  • SEO optimization
  • Production deployment
  • Documentation and training
  • 30-day post-launch support
Total Investment: $45,000 - $78,000

Suggested Payment Terms

30% ($13,500-$23,400) upfront upon contract signing

40% ($18,000-$31,200) at project midpoint (after Phase 3 completion)

30% ($13,500-$23,400) upon final delivery and launch

Suggested Delivery Terms

Weekly progress meetings and demos, bi-weekly milestone reviews, staged deployment to development and staging environments, final production deployment with 30-day warranty period for bug fixes.

Mobile App Template

💡 Best For: Startups, businesses wanting mobile presence, service-based companies.

Project Overview Example

Development of a native-quality cross-platform mobile application for iOS and Android using React Native. The app will provide users with seamless access to your services on-the-go, featuring user authentication, real-time updates, offline functionality, and cloud synchronization. Built with scalability and user experience as top priorities.

Recommended Phases

Phase 1: Product Discovery & Planning
⏱️ Duration: 1.5 weeks 💰 Price: $4,000-$7,000

Key Activities: User research, feature prioritization, technical architecture, platform-specific considerations, wireframing.

Phase 2: UI/UX Design
⏱️ Duration: 2.5 weeks 💰 Price: $8,000-$14,000

Key Activities: Design system creation, iOS and Android-specific designs, interactive prototypes, user flow diagrams, animation specifications.

Phase 3: Core App Development
⏱️ Duration: 4 weeks 💰 Price: $15,000-$28,000

Key Activities: React Native setup, core screens development, navigation implementation, state management, local data storage.

Phase 4: Backend & API Development
⏱️ Duration: 3 weeks 💰 Price: $12,000-$22,000

Key Activities: API development, database design, user authentication, push notification system, file upload/storage.

Phase 5: Advanced Features
⏱️ Duration: 2.5 weeks 💰 Price: $10,000-$18,000

Key Activities: Offline mode, real-time sync, geolocation features, camera/media integration, social sharing.

Phase 6: Testing & Quality Assurance
⏱️ Duration: 2 weeks 💰 Price: $7,000-$12,000

Key Activities: Device testing (various models and OS versions), automated testing, performance optimization, security audit, beta testing.

Phase 7: App Store Deployment
⏱️ Duration: 1 week 💰 Price: $3,000-$5,000

Key Activities: App Store assets creation, submission to Apple App Store and Google Play Store, review process management, launch coordination.

Total Investment: $59,000 - $106,000

Suggested Payment Terms

25% upfront, 25% after Phase 3, 25% after Phase 5, 25% upon App Store approval

Brand Identity & Website Template

💡 Best For: New businesses, rebranding projects, companies needing cohesive brand and web presence.

Recommended Phases

Phase 1: Brand Strategy & Research
⏱️ Duration: 1 week 💰 Price: $3,000-$6,000

Deliverables: Brand questionnaire, competitor analysis, target audience research, brand positioning statement, mood boards.

Phase 2: Logo & Visual Identity
⏱️ Duration: 2 weeks 💰 Price: $5,000-$10,000

Deliverables: 3 logo concepts, unlimited revisions on chosen concept, final logo in all formats, color palette, typography system, brand patterns/textures.

Phase 3: Brand Style Guide
⏱️ Duration: 1 week 💰 Price: $3,000-$6,000

Deliverables: Comprehensive brand guidelines (40-60 pages), logo usage rules, color system, typography guidelines, imagery style, application examples.

Phase 4: Website Design
⏱️ Duration: 2 weeks 💰 Price: $6,000-$12,000

Deliverables: Homepage design, 5-7 internal page designs, mobile responsive layouts, interactive prototypes, design system documentation.

Phase 5: Website Development & Launch
⏱️ Duration: 2 weeks 💰 Price: $8,000-$15,000

Deliverables: Fully responsive website, CMS integration, SEO optimization, contact forms, analytics setup, hosting setup, launch and training.

Total Investment: $25,000 - $49,000

Digital Marketing Strategy Template

💡 Best For: Businesses needing comprehensive marketing strategy, companies launching new products.

Recommended Phases

Phase 1: Audit & Research
⏱️ Duration: 1 week 💰 Price: $2,500-$5,000

Activities: Current marketing audit, competitor analysis, audience research, SEO audit, social media analysis.

Phase 2: Strategy Development
⏱️ Duration: 1.5 weeks 💰 Price: $4,000-$8,000

Activities: Marketing goals definition, channel strategy, content strategy, SEO strategy, paid advertising strategy, KPI framework.

Phase 3: Content Planning
⏱️ Duration: 1 week 💰 Price: $3,000-$6,000

Activities: 90-day content calendar, blog post outlines, social media post templates, email campaign templates, content creation guidelines.

Phase 4: Implementation & Training
⏱️ Duration: 1.5 weeks 💰 Price: $3,500-$7,000

Activities: Team training, tool setup (analytics, social media, email), campaign setup, documentation, handoff meeting.

Total Investment: $13,000 - $26,000

SaaS Platform MVP Template

💡 Best For: Startups building SaaS products, entrepreneurs with software ideas.

Project Overview Example

Development of a minimum viable product (MVP) for a Software-as-a-Service platform. Focus on core features that deliver immediate value to early adopters while maintaining scalability for future growth. Includes user management, subscription billing, core product features, and admin dashboard.

⚠️ Note: SaaS projects typically require ongoing development beyond MVP. This template covers the initial launch. Plan for post-launch iterations and feature additions.

Key Phases

Total Investment: $79,000 - $142,000

UI/UX Redesign Template

💡 Best For: Products needing modernization, improving user experience, accessibility updates.

Recommended Phases

Phase 1: UX Audit & Research
⏱️ Duration: 1.5 weeks 💰 Price: $4,000-$8,000

Activities: Heuristic evaluation, user testing sessions, analytics review, accessibility audit, pain point identification.

Phase 2: Information Architecture
⏱️ Duration: 1 week 💰 Price: $3,000-$6,000

Activities: Sitemap optimization, user flow diagrams, navigation structure, content hierarchy, wireframes.

Phase 3: Visual Design
⏱️ Duration: 2 weeks 💰 Price: $6,000-$12,000

Activities: Updated design system, high-fidelity mockups, responsive designs, micro-interactions, design documentation.

Phase 4: Prototype & Testing
⏱️ Duration: 1 week 💰 Price: $3,000-$6,000

Activities: Interactive prototypes, user testing, iteration based on feedback, final design refinements.

Phase 5: Development Handoff
⏱️ Duration: 0.5 weeks 💰 Price: $2,000-$4,000

Activities: Developer documentation, design system export, asset preparation, handoff meeting, ongoing support during implementation.

Total Investment: $18,000 - $36,000

Tips for Using Templates

💡 Customize for Your Client: These templates are starting points. Always adjust phases, pricing, and timelines based on your client's specific needs, your expertise level, and your market rates.

How to Adapt Templates

Using ProposalForge AI

You can use these templates as inspiration when writing project descriptions for AI generation:

Example AI Prompt Based on E-commerce Template:

"I need to build a complete e-commerce website for a fashion boutique. Requirements: product catalog with 200+ items, shopping cart, Stripe payment integration, user accounts, wishlist functionality, admin dashboard for inventory and order management, email notifications, and responsive design. Tech stack: Next.js, Node.js, MongoDB. Timeline: 3 months. Client budget is around $50,000."

The AI will use this detailed description to generate a customized proposal with appropriate phases and pricing.